In December 2015 I received a call from Robert Terlizzi, “Hey Fred! You have to take a look at what we are doing at Reduxio and come join us!” I was not interested in changing jobs. But I decided to do a little research… There are over 75+ companies that will sell you enterprise level storage. I had to ask myself, “Does the market really need YASA? (yet-another-storage-array)!?”
Round about 1956 when IBM shipped the first magnetic disc system to a paper company in San Francisco, technology for storing and finding data has been largely unchanged. Speeds, capacities, and capabilities have soared, leaving us here today mostly forgetful that we’re following a rudimentary construct for managing those bits and bytes of data that was set out in 1956.
I am in Israel right now and I think “It’s About Time” I told you the name of the next big thing – and it is Reduxio.
When I was approached by Reduxio, I had never heard of them before. What this startup was able to accomplish in such a short period of time is astounding. The whole premise is that snapshots are obsolete. Nobody wants to “schedule” things anymore. Have you tried to take a snapshot every second? Engineers at Reduxio created a groundbreaking method to deal with the metadata...
The Reduxio Worldwide Sales team just concluded our first annual sales kick-off in San Francisco. Being a startup, there's a sense of enormous pride and excitement that I wanted to convey in a short post.
It has been a busy 2015 for Reduxio. We launched our next generation enterprise storage solution, the Reduxio HX 550 Flash Hybrid storage system. We were named “Best of Show, Virtualization and Cloud Infrastructure” at VMWorld. We traveled a lot – visiting the Truth in Storage event in San Diego, California, The New England VTUG Fall Forward meeting near Boston, Massachusetts and the Storage Decisions conference in New York City, New York, among other events.
The proliferation of digital services, mobile devices and Internet of Things (IoT) devices are causing today’s data centers to overflow with information, applications and databases. Traditional disk and tape data storage technologies are simply not equipped to deal with this deluge of data, or meet the speed, capacity and recovery demands that today’s digital economy places on the modern datacenter.
If you take a long, measured look across the data storage industry you will find there has not been any fundamental innovation in feature capability in the last 20 years. The last significant innovation in this space was snapshots and snap-based replication which NetApp made popular. Since then, however, it has been slow, expected changes that best characterizes the development of the storage industry.