Reduxio! (not just a Harry Potter spell!)

By Fred Nix for Beyond The Blocks - Wednesday, March 23, 2016

Peter Learmoth, Frex Nix, and Wade O'Harrow in Reduxio Telaviv
Pictured above is Peter, Wade and myself in front of the Reduxio office in Tel Aviv!

In December 2015 I received a call from Robert Terlizzi, “Hey Fred! You have to take a look at what we are doing at Reduxio and come join us!”  I was not interested in changing jobs.  But I decided to do a little research… There are over 75+ companies that will sell you enterprise level storage.  I had to ask myself, “Does the market really need YASA? (yet-another-storage-array)!?”  

What I saw astounded me!  

After seeing Reduxio’s Metadata, BackDating, NoDupTier-X, Storsense, the videogame-like interface, and its no-nerd-nobs-simplicity, I knew I had a HARD decision to make. Reduxio is funded by Intel and Seagate, Jerusalem Venture Partners, has next-gen technology, rockstar people and I knew I was getting in early enough to make a difference.  My problem was, I loved the company I worked for and the people I was working with…I could have stayed there for the rest of my career and I have dozens+ of people that I owe sincere thanks for that…but Reduxio's technology is industry changing.  So...

Giddy Up!  Let’s do this!

I have now been at Reduxio for two months and I’m super excited about what we are doing, our existing HX550 product and our future roadmap.  Reduxio’s technology is game changing and we are having a blast!  We are growing our customer base like crazy and hiring weekly!  We now have an Atlanta office, and I’ve been to our development office in Tel Aviv, to Boston (#irony) to help with a customer event and to our world-wide HQ in San Francisco.  

Reach out to me (@nixfred) if you would like to talk about our existing tech and to hear more about the future of data management with NoRestore, NoMigrate and a couple of “secret features” that will blow your mind!

I will see you all at VMworld in August 2016 and yes, Vaughn, Chad and I will still be hosting our 7th annual #v0dgeball tournament!  See you there!


NoDup Product Brief


Fred Nix

Written by Fred Nix

Throughout Fred’s 21 years in the technology industry he has led multiple companies through complex business integrations and business technology programs. He consistently rose to the top ranks of the organizations he leads, always putting his team first. Fred enjoys being a sounding board & trusted advisor for many Chief's across the southeast. Managing the execution of complex technology programs is all in a days work.

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